Conflict-Free Logo Shows Jewelers'
Commitment to Stop the Conflict Diamond Trade
Jewelers and online jewelry stores have a new badge of honor
adorning their websites. A new "conflict-free logo" provided
by StopBloodDiamonds organization is the new badge of honor
used by jewelers all over the globe to show their commitment
in helping stop the flow of conflict diamonds. The new logo
cannot be used just by anybody but is available for use only
by members of the said website.
To be a member of StopBloodDiamonds.com jewelers and jewelry
stores need only to sign up with the website. |
There is no joining fee but applicants need to agree to the policies
set by the website regarding the non-participation in the trade
of questionable diamonds before they can be approved as members.
The website not only expects its members to never buy and sell conflict
diamonds but to also help in creating awareness about the issue.
After a jeweler or jewelry store has become a member, StopBloodDiamonds
organization then lets the new member display the conflict-free
logo on its website or homepage. The conflict-free logo serves a
signal to all consumers and visitors of the website that the online
jewelry store does not engage in the buying and selling of conflict
diamonds and that it is committed to help stop the illicit trade.
Conflict diamonds are diamonds that originate from areas controlled
by forces or factions opposed to legitimate and internationally
recognized governments, and are used to fund military action in
opposition to those governments, or in contravention of the decisions
of the Security Council.
A well-structured 'Certificate of Origin' regime can be an effective
way of ensuring that only legitimate diamonds -- that is, those
from government-controlled areas -- reach market. Additional controls
by Member States and the diamond industry are needed to ensure that
such a regime is effective. These measures might include the standardization
of the certificate among diamond exporting countries, transparency,
auditing and monitoring of the regime and new legislation against
those who fail to comply.
The new step is simple. It only requires jewelers and jewelry store
owners to sign up for membership at the Stop Blood Diamonds website.
Membership is free but as mentioned earlier requires members to
adopt the site's policies against conflict diamond trade as part
of their store policy. After jewelers and store owners have signed
up, they then have the privilege of putting up a Stop Blood Diamonds
Conflict Free logo on their websites. The easily identifiable logo
will be an effective means for consumers to determine that website's
policies regarding conflict diamonds without having to search through
it just to look for a written policy. This will also ease the minds
of potential buyers who are becoming increasingly aware and educated
about this extremely immoral trade practice.
For those interested in knowing more about acquiring the logo for
their site you can visit StopBloodDiamonds and read more about the
policies your store need to adopt to be able to join. Costumers
can also visit the website to know more about conflict diamonds
and what the diamond industry is doing regarding the issue.
Resource: John Caldwell, has built the most comprehensive online
resource about the trade of blood diamonds. To gain further information
about this terrible business and how you can help, please visit:
http://www.StopBloodDiamonds.org
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